100% Official Merchandise
365 Day Returns
Free Shipping on orders Over $69. Use Code: 69CA. *Each offer has a limited duration that expires at the specified time. Some promotions may require that you enter a code. By making a purchase featuring a discount or promotion, including where a code may be required, you are agreeing to these terms and exclusions. Generally, eligibility will be as reflected in the price shown on the product page. However, discounts and promotions for certain products may only appear once an item is added to the cart and the code is entered. Prices and fees, including any applicable discount(s), will be as reflected in the cart. Only the as-discounted retail price (excluding applicable shipping, taxes, and handling fees) counts toward any minimum spend required for eligibility. If a rewards program applies, the rewards may only apply to the as-discounted retail price. Discounts and promotions do not apply to gift cards. Gift card purchases do not count toward any minimum spend required for eligibility. Exclusions may apply, including: all auctions and product drops; product that is already on sale, of limited quantity, for recent championship or other special events; select jerseys, on-field headwear, die cast and certain collectibles; and certain premium brand product. Additional terms and other exclusions may apply in our sole discretion.
1 - 47 of 47
Spring New Arrivals
MenWomenKids
47 Items
  • 1
  • 1 of 1
Ships Free
$68.99
Wisconsin Badgers Under Armour Sideline Blitzing Accent Adjustable Hat - Red
$59.99
Wisconsin Badgers Under Armour 2024 Sideline Football Performance T-Shirt - Black
Ships Free
$153.99
Wisconsin Badgers Under Armour 2024 On-Court Shootaround Long Sleeve Hoodie T-Shirt - Red
Ships Free
$71.99
Wisconsin Badgers Under Armour Women's Inline All Day Tri-Blend Cropped Long Sleeve T-Shirt - White
Almost Gone!
Ships Free
$145.99
Wisconsin Badgers Under Armour 2024 On-Court Shootaround Quarter-Zip T-Shirt - White
Most Popular in T-Shirts
Almost Gone!
$64.99
Wisconsin Badgers Under Armour Women's Performance T-Shirt - Red
Ships Free
$80.99
Wisconsin Badgers Under Armour Performance Boonie Bucket Hat - Black
Ships Free
$85.99
Ron Dayne Wisconsin Badgers Under Armour Name & Number T-Shirt - Red
Almost Gone!
$64.99
Wisconsin Badgers Under Armour Women's Logo V-Neck T-Shirt - White
Almost Gone!
$59.99
Wisconsin Badgers Under Armour 2024 Sideline Football Performance T-Shirt - Red
Almost Gone!
$64.99
Wisconsin Badgers Under Armour Youth Gameday T-Shirt - White/Red
Ships Free
$162.99
Wisconsin Badgers Under Armour Women's Gameday Stretch Woven Performance Full-Zip Jacket - Red
Almost Gone!
Ships Free
$76.99
Ron Dayne Wisconsin Badgers Under Armour Running Back T-Shirt - Gray
Ships Free
$102.99
Wisconsin Badgers Under Armour Women's Super-Soft Breezy Long Sleeve Tri-Blend Hoodie T-Shirt - White
Ships Free
$110.99
Wisconsin Badgers Under Armour Tech Vent Performance Short - Red
Ships Free
$110.99
Wisconsin Badgers Under Armour Tech Vent Performance Short - Black
Ships Free
$93.99
Ron Dayne Wisconsin Badgers Under Armour Stats Long Sleeve T-Shirt - White
Ships Free
$119.99
Wisconsin Badgers Under Armour Women's Gameday Challenger Quarter-Zip Top - Gray
Ships Free
$110.99
Wisconsin Badgers Under Armour Women's Inline Modest Cropped Half-Zip Hoodie - Black
Ships Free
$119.99
Wisconsin Badgers Under Armour Women's Gameday Split Soft Skort - White
Ships Free
$93.99
Wisconsin Badgers Under Armour Women's Gameday Knockout Long Sleeve Hooded T-Shirt- Red
Most Popular in Women T-Shirts
Ships Free
$273.99
Wisconsin Badgers Under Armour Unisex SlipSpeed Running Shoes - Red
Most Popular in Footwear
Ships Free
$128.99
Wisconsin Badgers Under Armour Women's Gameday Knockout Sleeve Hit Quarter-Zip Jacket - Red
Ships Free
$128.99
Wisconsin Badgers Under Armour Women's Sweat-Wicking Soft Motion Full-Zip Jacket - Black
Ships Free
$162.99
Wisconsin Badgers Under Armour Playoff Performance Quarter-Zip Jacket - Red
Most Popular in Men Sweatshirts
Ships Free
$170.99
Wisconsin Badgers Under Armour Command Full-Zip Jacket - Red
Ships Free
$222.99
Wisconsin Badgers Under Armour Unstoppable Full-Zip Bomber Jacket - Red
Ships Free
$230.99
Wisconsin Badgers Under Armour Unstoppable Performance Fleece Hoodie Half-Zip Jacket - Red
Ships Free
$145.99
Wisconsin Badgers Under Armour Pinnacle Performance Polo - Black
Ships Free
$145.99
Wisconsin Badgers Under Armour Pinnacle Performance Polo - Red
Ships Free
$162.99
Wisconsin Badgers Under Armour Motivate Quarter-Zip Short Sleeve Top - Red
Ships Free
$162.99
Wisconsin Badgers Under Armour Playoff Performance Quarter-Zip Jacket - White
Ships Free
$153.99
Wisconsin Badgers Under Armour Title Performance Polo - Black
Most Popular in Polos
Ships Free
$153.99
Wisconsin Badgers Under Armour Playoff Chest Stripe Performance Polo - Red
Ships Free
$136.99
Wisconsin Badgers Under Armour Men's Gameday Performance Polo - Red
Ships Free
$153.99
Wisconsin Badgers Under Armour Women's Meridian Luxe Performance Leggings - Black
Ships Free
$153.99
Wisconsin Badgers Under Armour Playoff Chest Stripe Performance Polo - Black
Most Popular in Polos
Ships Free
$153.99
Wisconsin Badgers Under Armour Title Performance Polo - Red
Ships Free
$162.99
Wisconsin Badgers Under Armour Playoff Performance Quarter-Zip Jacket - Black
Almost Gone!
Ships Free
$76.99
Wisconsin Badgers Under Armour Unisex 2024 On-Court Bench Unity Performance Long Sleeve T-Shirt - Red
Almost Gone!
Ships Free
$76.99
Wisconsin Badgers Under Armour Sideline Performance Flex Hat - Red
Almost Gone!
Ships Free
$85.99
Wisconsin Badgers Under Armour Youth 2024 On-Court Bench Unity Performance Long Sleeve T-Shirt - Red
Most Popular in Kids T-Shirts
Almost Gone!
Ships Free
$187.99
Wisconsin Badgers Under Armour Unstoppable Fleece Jogger Pants - Black
Most Popular in Pants
Almost Gone!
Ships Free
$119.99
Wisconsin Badgers Under Armour Women's Gameday Challenger Quarter-Zip Top - Red
Almost Gone!
Ships Free
$85.99
Wisconsin Badgers Under Armour Sideline Knockout T-Shirt - Black
Almost Gone!
Ships Free
$119.99
Wisconsin Badgers Under Armour Women's Gameday Double Knit Pullover Sweatshirt - White
Almost Gone!
Ships Free
$119.99
Wisconsin Badgers Under Armour Sideline Knockout Hoodie Long Sleeve T-Shirt - Black
  • 1
  • 1 of 1
MenWomenKids